November 11, 2011

Name Brand (with Video)

The following article featuring former Cornell standout Joe Nieuwendyk appeared November 11 on the National Hockey League (NHL) Web site.

 

By Dan Rosen
NHL.com Senior Writer 

Forget about learning how to spell his name, Calgarians in 1985 didn't even want to know Joe Nieuwendyk. To them, he was simply the East Coaster out of Cornell that the Flames drafted with the second-round pick they acquired in the Kent Nilsson-to-Minnesota trade. 

Nilsson was one of the most recognizable players in Calgary and a two-time 100-point guy. Nieuwendyk was a nobody from Ontario. 

"That was the original thing, how can they trade Kent Nilsson, a 100-point guy, for Joe who?" Nieuwendyk told NHL.com. "That was the headline in the (Calgary Herald) the next day, 'Joe Who?' That's how I first started in Calgary. But once I got playing and had success my first year, they didn't write that stuff anymore." 

 

Complete article can be accessed via the NHL Web site by clicking here.